Delph says its medium to high SPFs also contain infrared filters to help stop skin from overheating, which can apparently intensify UVB effects. They are also water resistant, it says here, even after two separate 20 minute dips in the pool. The press release doesn't say what the effect of taking waves full in the face for an hour or two will do to the water resistance?. .

The company says the perceived wisdom of clothing children in a T-shirt to prevent sunburn actually only provides them with the equivalent of a SPF 10 cream. So Delph has updated its Kid's range to offer SPF 30 and SPF 50 for delicate skins or babies.

The Delph range includes an after sun spray with insect repellent.

Prices start from £1.13 trade (retail £3.99) for an After Sun and goes up to £3.40 (retail £4.59) for an SPF 8 Sun Lotion.

The same company also produces Lotil moisturising cream, which includes a lanolinfree product with the intriguing name of English Weather Cream.

Delph. T: 01235 838 590