Market development is focus of boot Düsseldorf IBM
The next International Breakfast Meeting (IBM) held by boot Düsseldorf and European Boating Industry will look at market development.
The third IBM will be held at the boot Düsseldorf boat show on January 23 2018 and focus on market development in both well-established boating countries, such as France and the US, as well as in the emerging countries, like Colombia and South Korea.
In 2016, the first breakfast briefing IBM session addressed subjects such as competitiveness, challenges and trends in boating.
The 2017 event concentrated on how the industry should become more attractive for newcomers, as well as adapt better to elderly people onboard.
Latest Press Releases
Leaders in waterproof bags and cases, OverBoard, prove that functionality doesn’t have to be boring ... Read more
Luxury British motor yacht manufacturer, Fairline Yachts, was announced as the winner of a highly pr... Read more
Entertainment Leader Launches Industry’s First Wi-Fi Audio Streaming for Apple Devices Empowering Cu... Read more
Specialist marine and maritime recruitment company, Marine Resources, announces 2018 as its best yea... Read more