- News
- Subscribe
Get full access to Boating Business content
Including the digital magazine, full news archive, podcasts, webinars and articles on innovations and current trends in the leisure marine industry.
- Expert analysis and comment
- Unlimited access to in-depth articles and premium content
- Full access to all our online archive
Alternatively REGISTER for website access and sign up for email alerts
- Industry Database
Customer relationship management: a waste of time?
Customer relationship management is an often overlooked, but fundamental business activity, writes Chris Jones. It takes time to create detailed customer records and populate a sales pipeline, but this vital task provides the backbone for sales and marketing efforts.
This is premium content
Already a member? SIGN IN now
Sign up for FREE to continue reading!
Want to read more before deciding on a subscription? It only takes a minute to sign up for a free account and you’ll get to enjoy:
- Weekly newsletters providing valuable news and information on the leisure marine sector
- Full access to our news archive
- Live and archived webinars, podcasts and videos
- Articles on innovations and current trends in the leisure marine industry
- Our extensive archive of data, research and intelligence
Get more free content sign up today
Ready to subscribe? Choose from one of our subscription packages for unlimited access!
