Barrus to distribute International Paint
Barrus has signed to distribute International Paint’s high-performance yacht coatings, boat paints and marine protective coatings.
International Paint was formed in 1881 and is a division of AkzoNobel.
“International is a huge name in the marine industry and we’re really pleased to have secured this distribution partnership,” commented Ben Allen, general manager for the Marine Leisure Division, E. P. Barrus.
“We are confident that we have the tools and reputation required to move International forward through our established and diverse customer base.”
And he said the partnership is part of Barrus’ continuing quest to build its Marine Equipment Division with high quality brands.
International Paint products will be stocked at the Barrus warehouse in Bicester.
Marine sales representation company SailForce, supported by the marine equipment team at Barrus, will be on hand to assist, backed up by the company’s electronic ordering portal, DIAL 247 that provides live information on stock, order entry, back order status and order history.
International Paint joins a portfolio of more than 20 new brands in the Barrus Marine Equipment Division which complements the existing parts and accessories distributed by Barrus.
International products will be on display on the division’s stand, J316, at Southampton International Boat Show powered by Borrow a Boat.
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