Barton Marine signs with Barrus and SailForce
Barton Marine has signed a distribution partnership with E. P. Barrus and SailForce.
The agreement – to take effect from March 29 2019 – is aimed at building on Barton’s current market position, providing increased levels of technical support, customer service, stock availability and merchandising improvements for the company’s deck hardware range.
“Having spent time with the Barrus and SailForce teams, I am excited about their approach to distribution and the benefits of having a sales team with keen sailing skills and technical expertise,” said Suzanne Blaustone, Barton Marine MD.
“Following a detailed training programme, the SailForce team is fully equipped to assist with all deck hardware requests, backed up by the Barton technical team in Kent.”
“The unique merchandising service provided by SailForce is available to help chandlers present product better for retail sales, ensure that in-store banners and instruction information is available and assist with online stock checks before ordering.”
Ben Allen, general manager for the marine leisure division, E. P. Barrus added: “Barton is a well-known and respected deck hardware manufacturer, producing high quality products loved by the boating community.”
An extensive inventory of products from the Barton range will be stocked at the Barrus warehouse, supported by an online ordering platform. Orders placed before 3pm will be eligible for next day delivery.
There will be a transition period with Marathon Leisure fulfilling orders placed with them until March 29 after which Barrus will be the point of contact for new Barton orders.
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