Opinion – Page 11
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NewsSales and marketing - a delicate balance
There is often a rivalry in business between sales and marketing. Each function feels under appreciated by the other and lacking support from the wider organisation, writes Chris Jones.
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NewsAvoiding a virus
At the end of January 2019 tyre fitter Kwik Fit confirmed its computer network had been infected with a virus and its systems knocked offline. The company was forced to cancel bookings and customers vented their anger on social media, writes Adam Bernstein.
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NewsPerson Behind the Face - Lesley Robinson
How I got into this industry…My background and experience has been in customer facing commercial organisations primarily managing levels of strategic change. Prior to British Marine I joined MDL Marinas and was MD there for around three years. Having enjoyed sailing since university, it was a great way to get ...
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NewsEmployees with criminal convictions
A recent study conducted for the Scottish Centre for Crime and Justice found that 11 million in the UK have a criminal record and that 75% of employers admit to rejecting a job applicant once a criminal conviction is disclosed, writes Mark Stevens.
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NewsTop social media tips
Recently, we delivered a social media course for marina managers hosted by British Marine, writes Kate O''Sullivan. Below are some of our top tips:
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NewsDifferentiation in an uncertain world
As I write, the situation with Brexit remains hugely unclear and the exact impact on business remains unknown. At present the only certainty, is uncertainty, however, from a marketing perspective the basic activities to push your business on remain unchanged, writes Chris Jones.
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NewsThe Good Work Plan – what do employers need to know?
2019 is likely to be an eventful year for employment law due to the government’s recently announced Good Work Plan. Heralded as ‘the biggest package of workplace reforms for over 20 years’, it is the culmination of the Taylor Review transferred into working practices, writes David Smedley.
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NewsPerson Behind the Face – Kevin Rough
How I got into this industry…Long story, but after getting punched in the face by my boss, on a General Building Youth Training Scheme (YTS) back in 1988, I walked out. I joined Chemring as a trainee accounts clerk. 30 years later after transferring to McMurdo and subsequently Daniamant I’m ...
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NewsFinding your social purpose
You are probably familiar with the term ‘social purpose’. More than the latest buzz word, we are now living in ‘the purposeful age’, writes Kate O''Sullivan.
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NewsGuaranteeing future business
Consumers have many legal rights they can fall back on should they ever feel that they have been wronged writes Adam Bernstein. The most significant piece of legislation for traders to be aware is the Consumer Rights Act 2015 (CRA) as it lists many of the statutory rights attaching to ...
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NewsPerson Behind the Face - Jonny Boys
How I got into this industry… I grew up sailing in Chichester Harbour and whilst still at school started working with boats, deciding that the marine world was where I wanted to be. I started JBT Marine in 1999 and in 2004, I took over Thornham Marina in Emsworth. I ...
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NewsWould you R&D credit it?
Don’t let the tax tail wag the investment dog. In other words, don’t follow a course of action because the tax system seems to make it worthwhile, writes Yen-Pei Chen. That said, a business may be involved with research and development (R&D) and it may be eligible to claim R&D ...
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NewsPerson Behind the Face - Emma Tapper and Scott Rudd
How we got into this industry…We met at the Sailing Society whilst at University. SLEEK was born because we wanted to keep our sailing dinghy clean using something that really worked but without using toxic chemicals. We roped in the help of Emma''s father who has a background in manufacturing ...
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NewsDo you set goals and objectives?
In a Harvard Business School study on goal setting and success, 84% did not have goals, 13% had goals in their mind, whilst only 3% had written goals.
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NewsMarketing trends to watch out for
As we ease ourselves into 2019, let’s look at some of this year’s key marketing trends, writes Kate O''Sullivan.
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NewsDressing for the occasion
There are many reasons why employers want to give staff a uniform, writes Helen Thornley.
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NewsHit the reset button
As a fresh new year approaches, we get ready to hit the reset button. January 1 brings new budgets and activation of plans, alongside renewed inspiration and energy levels, writes Chris Jones.
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NewsPerson Behind the Face - David Melville
How I got into this industry…Pure luck. A row with my girlfriend at the time, fed up with me moaning about my lot, threw the London Evening Standard at me and said: ‘do something about it’. So I did, and got a job with Henry Browne & Son Ltd, makers ...
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NewsDigital tax will be taxing
By the end of March 2019, businesses will need to have prepared for what many consider to be the biggest change for years in how they deal with HMRC. The change has nothing to do with Brexit, instead it comes from what HMRC calls Making Tax Digital – MTD.
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NewsPerson Behind the Face - Alexis Eyre
How I got into this industry… I quit working in the London media world and headed to Australia for eight months. While temping in Sydney, I did my Day Skipper and moved to the Whitsundays, as a hostess on backpacker boats. That inspired me to return to the UK and ...
