Opinion – Page 2
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NewsEstablishing yourself as a thought leader
Thought leadership is one element of the PR and communications toolkit that helps establish a brand’s authority by providing valuable insight.
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NewsEngagement - or lack of
In my many years in this amazing marine industry, one thing always pops up as an issue time after time
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NewsPerson Behind the Face - Alistair Hackett
How I got into this industry…I sailed my first dinghy race on the River Trent aged four and the love of the water never went away.
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NewsPerson Behind the Face - Kim Hollamby
How I got into this industry…our family were traditional baby boomer industry customers; Dad got the boating bug, the rest us followed with various degrees of initially guarded enthusiasm.
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NewsExperiencing recruitment and retention challenges?
In response to many of our members voicing concerns over recruitment, retention and skills shortages within the sector, we have developed a suite of four, easy-to-access, HR-focused webinars, in partnership with training specialists WeDo HR Support Ltd.
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NewsCost of living bonuses
Conversations around cost-of-living concerns are making their way into the workplace as people look to their employers for support.
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NewsWhy tone of voice matters in marketing
Imagine that your brand is a character in a television show.
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NewsDisappointed in you
Well having spent a few days recovering from nine days at boot Dusseldorf, I have become quite reflective.
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NewsDealing with spiralling costs
In a fast-moving world where prices are rising at a pace not seen in decades, firms are struggling to keep pace and, worryingly, stay in business.
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NewsKey social media predictions for 2023
As we welcome in a New Year, we’re looking at what 2023 has in store from a social media perspective…
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NewsPerson Behind the Face - Paul Knox-Johnston
How I got into this industry…I think I was influenced by my father really. I desperately tried to stay out, but ended up working for a charter company down in Cornwall for a Summer prior to going to university and was pretty much hooked since.
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NewsLying on a CV - the consequences for all
Lying on a CV can have some serious consequences for both employees and employers. It may be that a CV includes inaccurate details around a person’s job history or qualifications. It may be that gaps between jobs are disguised.
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NewsMaking the right decision – short term pain for long term gain
With all the recent political and financial upheaval, combined with challenging short term financial constraints, pending cost of living crisis, skills shortage and supply issues affecting the sector, many organisations may find themselves tightening their belts, thinking more carefully about events they attend, the functions they run or what the ‘must do’ activities are for the coming year.
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NewsLead the pack through recession
With so much uncertainty around the economy and a gloomy economic forecast, businesses should take the time to reflect and question where they can streamline their budgets.
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NewsRepresenting member interests on the global stage
At the recent METSTRADE marine equipment trade show, representatives from British Marine attended several meetings run by ICOMIA
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NewsHandling grievances from difficult employees
Dealing with employees who have lodged a grievance is not easy
