Opinion – Page 4

  • Kate O'Sullivan (2)
    News

    Protecting your brand from cancel culture

    2022-03-07T12:45:00Z

    Cancel culture is defined as: ‘the practice of withdrawing support for a person or company based on their views or actions’.

  • Suzanne Wrench, senior associate advisor, esphr
    News

    Going back in time for holiday

    2022-03-03T09:41:00Z

    Over the last few years, the landscape regarding workers’ annual leave has been in a state of constant flux, writes Suzanne Wrench.

  • CORRECT RATIO USE ME! British marine logo
    News

    Bringing luxury yachting to the heart of London

    2022-03-03T09:28:00Z

    British Marine is delighted to unveil a new showcase event on behalf of the industry, London Luxury Afloat, taking place at St Katharine Docks, London, 21-24 April.

  • Mike Ward Marina Projects
    News

    Person Behind the Face - Mike Ward

    2022-03-01T12:05:00Z

    How I got into this industry…my working background was in maritime civil engineering for Portsmouth City Council. I was engaged on several major projects at the Continental Ferry Port and in the commercial docks. Desiring a move to the private sector I took a job with a major UK marina ...

  • Chris Jones Knot Agency
    News

    360° marketing plan

    2022-02-04T10:26:00Z

    A good marketing strategy aims to reach customers at all points of the purchasing cycle to maximise chances of finding new potential customers and engaging with them in a variety of ways – a 360°approach.

  • Ian Chips Howarth, Cyclops Marine
    News

    Person Behind the Face - Chips Howarth

    2022-02-03T15:06:00Z

    How I got into this industry… I had a proper job once! I was working in environmental consultancy for Shell Oil and got in with a bad crowd from Jack Holt and was tempted into the marine industry. I started with Holt in 1995 as a sales rep (followed by ...

  • Nathan_Talbott, Wright Hassall
    News

    A guide to mistaken payments

    2022-02-01T12:05:00Z

    It’s so easy to make payments. We can use contactless, PayPal, Apple Pay, BACS, CHAPs and others. But there is always a nagging concern – what if I make a mistake? Will I recover my money, writes Nathan Talbott.

  • CORRECT RATIO USE ME! British marine logo
    News

    Conference is perfectly timed

    2022-01-26T10:52:00Z

    The pandemic, supply chain shortages and Brexit have all dramatically impacted planning horizons. For two years the focus has necessarily been on addressing the changing circumstances of each day, with little time to take a longer view.

  • Sean McCrystal - Seas of Solution
    News

    Person Behind the Face - Seán McCrystal

    2022-01-04T16:39:00Z

    How I got into this industry…I’d been working in communications around the London Olympics when an opportunity arose to head up the marketing and PR for a marine technology company in Malta. The timing was perfect, and I’ve been hooked on marketing in maritime ever since.

  • CORRECT RATIO USE ME! British marine logo
    News

    DTI consultations help businesses

    2021-12-14T14:49:00Z

    Growth in trade is a government priority, to boost the economy out of Brexit and COVID-19.

  • Kate O'Sullivan (2)
    News

    Key business trends in 2022

    2021-12-09T12:19:00Z

    Here we look at some of the key business trends that will drive growth for small and medium sized businesses this year, writes Kate O’Sullivan.

  • Adam Bernstein
    News

    It pays to be flexible

    2021-12-06T12:13:00Z

    Flexible working is in vogue. While it’s not a new concept, the pandemic brought it into the foreground. Late summer (2021) a private member’s bill was put forward by Tulip Siddiq MP. Unlikely to gain traction, the government has since published a consultation paper seeking views on same subject from ...

  • LEE HASSALL Bartons
    News

    Person Behind the Face - Lee Hassall

    2021-11-26T15:21:00Z

    How I got into this industry…I grew up in Hope Cove, a tiny fishing village in South Devon so always had an affinity with the sea. I’ve tried recreational potting for crab and lobster and as a student had casual jobs in the fishing industry. After university I lived in ...

  • CORRECT RATIO USE ME! British marine logo
    News

    Accolades for BM members

    2021-11-26T15:06:00Z

    I write after landing back from a busy three days at METSTRADE 2021. It felt great for the British Marine team to be in the heart of a vibrant British Pavilion once again.

  • Chris Jones Knot Agency
    News

    Marketing for quieter months

    2021-11-26T14:52:00Z

    The winter months have arrived and although it would be easy to sit back and wait for the 2022 season to kick off, there is no time like the present to show off your brand, connect with existing and win new customers. Here are a few ideas to market your ...

  • Adam Bernstein
    News

    Broken reputations

    2021-11-23T15:05:00Z

    Trust and reputation are everything and employers are entitled to protect their organisation. But the question needs to be asked, where do employees stand in the debate? What is expected of them and how should they act both in an out of work?

  • Kate O'Sullivan (2)
    News

    Six tips for dealing with negative comments on social media

    2021-11-09T10:43:00Z

    A negative social media comment or review is never something a brand looks forward to.

  • Charles Hansard
    News

    Person Behind The Face - Charles Hansard

    2021-10-28T10:08:00Z

    How I got into this industry…I have worked in the maritime industry and other industries as a supplier since 2003. However, as an Army officer I had a deployment in HMS Bristol in 1989 and that gave me the first taste of life on the ocean waves.

  • Kirsty Swinburn
    News

    Tax change on the way

    2021-10-28T09:47:00Z

    Earlier in 2021, the government announced a consultation on proposals which would see a significant change to the way that sole traders and partnerships are taxed, writes Adam Bernstein.

  • Kate O'Sullivan (2)
    News

    Tips for dealing with negative comments on social media

    2021-10-25T09:35:00Z

    A negative social media comment or review is never something a brand looks forward to. However, reviews of any kind are opportunities to show your company values, writes Kate O’Sullivan, MD of ADPR.